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Blog Archive

Category: Fireside with Bill


GRIDSMART Pedals Forward with 19.3

GRIDSMART version 19.3 is ready to release, and I promise, it is a seminal moment for radical change. Want to try the Performance Plus Module? Interested in an exclusive new way to make bicyclists safer while improving efficiency at the same time? Join me in a short ride to the future with version 19.3. Version […]

On Failure

As part of a talk to aspiring entrepreneurs, I touted the upside of failure; some were surprised. I was told no over 100 times when I asked investors to fund GRIDSMART. GRIDSMART was born in a self-funded, non-climate controlled attic on used desks. Take a guess at how many “nos” we heard before we, a […]

New Year, New Adventure: GRIDSMART Joins the Cubic Family

Throughout GRIDSMART history, we have never been afraid to deviate from the traveled road to a more creative, yet riskier path. We recruited an entire sales team from outside the traffic industry in 2014; in 2015, we completely redesigned our hardware and unveiled the GS2 Processor. Forging a new path has been our commitment from […]

Bridging the Innovation Gap

Newer, better, faster, stronger. That is the mantra of innovation that fuels most industries today, especially tech-related industries. Everyone is always focused on the challenges of tomorrow, the latest trends, and putting developments “on the fast track.” It’s a motto that can be seen featured in many, if not all, of the largest industry conferences. […]

Here’s Looking At You, 2018

250 million connected vehicles will transverse our roadways by 2020 according to Gartner.  By 2040 it is anticipated that autonomous vehicles (AV) will represent 25% of all vehicle traffic.   All of this will be supported by infrastructure that will accommodate connected and non-connected vehicles as well as a mix of self-driving with human driven cars, […]

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Cubic’s NextCity Creates User Centric Experience

Back in 2011, we created our vision for the future of transportation, which we called NextCity™. At that time, I wasn’t aware of the phrase ‘MaaS,’ nor was I familiar with Uber or Lyft; dockless scooters weren’t a thing, and driverless cars were just for the movies....

Pop-up LTE Communications: Making Rural Roads Safer

Some 60 percent of fatal car accidents occur on rural roads and there is a role for pop-up LTE communications, drones, and geofencing in managing the safety of road networks in remote areas.   Despite some of the lowest road casualty rates in the world, road safety...

STREETSMARTV2

Today’s world depends more on technology than ever before, and the demand for smart cities is real. Imagine living in a city where roads communicate with your vehicle and vice versa. You wouldn’t find yourself stuck at long red lights anymore because your car would...

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